MIXER & PACK CONSOLIDATES ITS INTERNATIONALISATION STRATEGY AT THE LEADING PACKAGING AND PERFUME TRADE FAIR – PCD PARIS 2020

Mixer & Pack returns from the world’s leading fair in packaging and perfumery PCD “Packaging of Perfume Cosmetics and Design¨ 2020, having achieved successful results after being acknowledged as a key figure in the design, development and manufacture of ¨Made in Spain¨ perfumes and cosmetics for other brands.

February, Meco (Madrid).

Mixer & Pack starts the year 2020 consolidating its internationalisation strategy in one of the biggest international events dedicated to the design and packaging of perfumes and cosmetics – PCD 2020, held during 29th and 30th of January in the Paris Expo Porte de Versailles.

 

Mixer & Pack’s successful outcome on the PCD Fair Paris 2020 confirms its position as one of the main references for the design, development and manufacture of “Made in Spain” perfumes, during the leading international fair of packaging and perfumery in Paris, France.

With a new stand design and a strategically selected location, Mixer & Pack became a direct point of interest for important brands and suppliers that attended the first fair of the year 2020, a benchmark for the cosmetic and perfume sector.

The high production capacity, the expertise and the quality of its design, the development and manufacture services of perfumery and cosmetics are the traits that made the stand of the Spanish developer and perfumery manufacturer an obligatory stop for the main visitors.

¨PCD Paris has become a key event for the internationalisation plan that Mixer & Pack has been implementing in recent years. Attending to PCD Paris is an excellent way to contribute to the growth of the company every year¨. – commented Lorena Corbacho, Director of Business and Product Development at Mixer & Pack.

This event has been an essential part of the growth and international expansion strategy of Mixer & Pack during the previous years, in this last edition, the manufacturer has succeeded in reaching new clients in the international market, returning with promising projections and important contacts in its client’s portfolio.

During 2019, Spain has positioned itself as the 2nd world exporter of perfumes, exceeding a total volume of 4,260 million Euros.  This situation has led the international scene to become increasingly aware of the potential of the ¨Spain Brand¨ in the manufacture and export of perfumes, where Mixer & Pack is currently creating perfumes and cosmetic products for more than 120 countries around the world.

Mixer & Pack is immersed in the new 4.0 industrial revolution, which requires the maximum digitalisation of processes, interconnection, and the use of artificial intelligence. This allows Mixer & Pack to offer electric printing technologies in the interaction of its supply, product and consumer chain.

In this edition of the Parisian fair, Mixer&Pack wanted to share with the visitors to its stand the latest innovations in sustainable packaging development, applied to its perfumery and cosmetics developments through a careful synergy between transparency, traceability and quality in the industrialisation of its designs.

  • Share: