The designer, developer and manufacturer of perfumery and home fragrance for third parties generates great anticipation following the success of the previous edition at Beauty World Middle East.
27th October 2025 (Dubai, United Arab Emirates)
After the success achieved in the previous edition, Mixer & Pack returns to Beauty World Middle East with a renewed proposal that is already generating great excitement from the very first day of the fair. The company, a leader in the design, development, and manufacturing of perfumery and home fragrance for third parties, strengthens its presence in the Middle East with new projects, strategic alliances, and a consolidated brand image.
Located in Hall 7, Stand B26, Mixer & Pack presented its latest innovations in perfume manufacturing processes, reaffirming its commitment to quality, customization, and sustainability. Recognized for its wide range of products and technological solutions for perfume production, the company repeats its participation in Beauty World Middle East 2025 held in Dubai, with a prominent presence that consolidates its position as a global benchmark in the cosmetics sector.
This year, the stand features a remarkable highlight: the successful project developed for Lulu Group, one of the leading retail groups in the region, which entrusted Mixer & Pack to carry out its perfumery project. The participation in the fair not only reinforces relationships with existing clients but also demonstrates Mixer & Pack’s ability to generate new connections and opportunities in a strategic market such as the Middle East.
According to Lorena Corbacho, Business & Product Development Director, “We are thrilled to be part of Beauty World Middle East 2025. The response has been incredibly positive, allowing us to strengthen our network in one of the most important trade fairs in the industry. Moreover, this event is a key meeting point to showcase our innovation capabilities, as well as our deep understanding and expertise in addressing the needs of the Middle Eastern market.”
